So what are the best-selling shades since Wilko paint launched? And what were the influences? Analysing sales of its paint range from the last 20 years Wilko have revealed how trends have developed over time.
While shades of grey take a number of the top-spots many Brits have been opting for more adventurous colours over the years, including uplifting citrus yellow and warming red tones.
Grey tops the charts, that’s no real surprise is it? A modern classic paint choice, grey living rooms and more have become the go-to when it comes to neutral colour schemes.
Wilko suggest it’s the ‘Mrs Hinch’ effect. With shoppers going ‘grey crazy’, inspired by the home of the cleaning influencer, as seen on her Instagram feed packed with shots of the muted shades she uses to decorate her home.
This creamy neutral shade was the tone of the early noughties, when it came to interior decor. No doubt the popularity of makeover TV shows such as Changing Rooms meant that magnolia and cream were the most popular shades at the start of the century.
Watch this space because these such warm neutrals are due to make an imminent comeback.
Pink is always a popular decorating choice, especially for bedrooms so it’s no surprise it features in the top 10. This Wilko shade of pink is less peachy than on-trend Millennial Pink, giving an indication that it’s a longstanding favourite.
Which of the best-selling shades is your favourite?
Wilko paint first launched back in 1973, as one of the retailer’s original own-brand products – now one of its most popular products. In-house innovation teams have worked hard ever since to create trend-driven shades of paints for all our decorating needs.